Show Instagram Reels on Your Website
Instantly display your Reels videos on your website with the Pushouse Instagram Reels module, connect them to products and increase sales and engagement.
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Showing Instagram Reels on your website brings the energy of social media directly into the e-commerce experience. Pushouse's Reels module retrieves videos from your account in real time through the Instagram API and places them wherever you choose on your site. There is no need to deal with code snippets; simply connect your account in the panel. Visitors can then watch your content, discover products and add them to their cart with one click, without opening a mobile app.
Real-Time Synchronization
– The module updates automatically as soon as you share a new Reel, eliminating the need to find embed codes manually.
– The API also retrieves the video title, description and cover image, so no additional optimization is needed.

Product Matching
– Connect a product link to a Reel in the panel to display a “Products in this video” section directly below it.
– Users can access variant, size, color and price information without leaving the video.
– Cart completion takes less time, and the purchase rate while watching videos rises noticeably.
Flexible Placement Options
– Use it as a dynamic Social Showcase on the homepage, an inspiration section on collection pages or a Video Module directly below the product description.
– The design works across mobile and desktop without disrupting scrolling or affecting site speed.
Manual Video Uploads
– You can upload promotional clips created outside Instagram through the same module.
– Add original content during campaigns to enrich your Reels feed.
Benefits for SEO and User Experience
– Video alternative text optimized for “show Instagram Reels on your website” provides additional visibility in Google's image and video results.
– Visitors spend longer browsing a social-media-style feed, increasing time on page and reducing bounce rate.
Easy Setup Steps
- Activate the Show Instagram Reels on Your Website module in the Pushouse panel.
- Connect your Instagram account using OAuth; API keys are recognized automatically.
- Choose how many Reels to retrieve, a grid or carousel layout, and the module's position.
- Match product links, save and publish.
Showcase Management
– See which video is linked to which product in the panel and change those links whenever you want.
– Arrange the videos you want to highlight and hide others with one click.
– Change the homepage placement and the corner used by the mini player on product pages whenever you want.
The Show Instagram Reels on Your Website integration provides a simple, effective way to accelerate the return on your content investment. To bring social media engagement directly into your sales channel, log in to the Pushouse panel, activate the Reels module and start turning videos into a showcase that generates revenue.
How Does the Reels Showcase Work?
Connect your Instagram account
Only permission to read content is requested; posting and messaging permissions are not required.
Your videos are retrieved
Only video content is imported; photo posts do not appear in the showcase.
Match each video to a product
Choose which product each video links to in the panel.
Visitors watch and buy
The video plays on your site; the Buy button on its card takes visitors to the product.
When Is the Showcase Hidden?
Simply log in with your Instagram Business account through the panel and grant permission; you do not need to find technical details such as an app ID or API key. Once connected, access is refreshed automatically in the background. If you revoke permission or change your account password, the panel prompts you to reconnect your account.
Related modules and articles
- CDN Video HostingServe your videos at your site's own speed.
- Social ProofShow visitors that a product is attracting real interest.
- Products of the WeekShowcase the products you want to highlight on your homepage.
- Increasing e-commerce salesPractical ways to improve conversion.
- Digital marketing toolsTools that turn your content investment into sales.
- Understanding customer behaviorWays to understand what visitors do on your site.
Get started
Turn your Reels videos into a storefront that sells
No technical knowledge is needed to get started. Connect your Instagram account, match videos to your products and go live.


