WhatsApp marketing for restaurants
A guest deciding on lunch and someone planning a special evening don't expect the same things. WhatsApp marketing for restaurants lets you communicate in a way that fits the reason for the visit and the timing of the campaign. With Pushouse, you can handle your opt-in customer messaging and the announcements on your website together, and plan a clearer experience that runs from the menu to a return visit.
Explore the WhatsApp marketing guide
Present your offer at the right time, with clear terms
During busy hours it can be hard to keep up with recurring questions, and on quiet days it can be hard to reach guests who have visited before. Vague offer terms also add to your phone and message traffic. Start by making clear which location, days and hours the offer is valid for. Check the permissions on your contact list and where your customer information comes from. Then give each goal its own scenario: announcements, answering questions and repeat visits.
Five use cases for restaurant communication
Invite guests back on quiet days
Let a group of opted-in customers know about your weekday menu or an offer limited to certain hours. In the message, include the restaurant's address, the menu and the date the offer ends. If you have more than one location, say clearly which locations are taking part. Decide in advance who will follow up on replies.
Explore bulk messaging for restaurant campaignsRestaurantsExample conversation flow Customers who opted in
An invitation to return
The restaurant's current offer
- Campaign message
We would love to welcome you back. Here is our menu, the restaurant location and the dates when the offer is valid.
Details shared together in the message
- Menu
- Location
- Valid dates
A personal invitation on their birthday
Plan a birthday greeting for customers who have shared their date of birth and agreed to be contacted. If you offer a complimentary treat or a special menu, state how many people it covers, the date range and whether a reservation is required. For automatic sending, the source of the birth dates and the connection to your existing system are both reviewed during setup to see whether they are suitable.
See how birthday messages workA clear offer for website visitors
A spin-to-win wheel and a discount tab are two options you can consider for making the offer on your restaurant's website visible. Explain whether the offer is for use at the restaurant or for supported online orders. Don't assume the discount will be applied automatically at the register. Work out with your team how the code will be accepted.
Look at the discount tab for your restaurant offerNew menu and event announcements
Use the campaign bell on your website to announce a seasonal menu, a live music night or a change in opening hours. Link each announcement to the page with the relevant details. Visitors shouldn't have to decide without reading the terms. Make it part of your communication plan to update the text and link once an event is over.
See the campaign bell for menu and event announcementsCommon menu and pre-visit questions
Consider AI-assisted question answering based on verified information such as your opening hours, address and a link to your menu. For allergens, special dietary needs and firm reservation requests, make sure guests can still reach your team. Don't present a chat that gives information as automatic table booking.
Explore the AI sales assistant for restaurant questions
Questions restaurants often ask
The scenarios on this page do not promise that kind of connection to a reservation system. Your restaurant team should confirm requests about dates, party size and availability through your existing process.
Let's talk about a communication plan that fits your restaurant
Tell us about your locations, your website and the campaign you want to prioritize. Let's settle on a workable starting point based on your customer data and how you work today.
Let’s talk about your needs