A visitor looking into a residential project compares many details before making a decision. Floor plans, location, delivery date and payment options each raise their own questions. WhatsApp marketing for construction companies aims to meet that interest with clear project information and pass it on to the right sales representative. With Pushouse, you can plan the information and contact steps on your website together.
If a visitor who arrives from an ad can't find the apartment type they're looking for, they may leave your site over questions your sales team could have answered. When you have more than one project, old campaign and delivery details can also get mixed up. Start by identifying the current source of information and the responsible team for each project. When you collect inquiries, ask only for the information you need. For final prices, available apartments and contract terms, keep confirmation by an authorized representative as part of the communication flow.
Help visitors discover project and apartment options listed in your website’s product catalog with the AI Shopping Assistant. Catalog descriptions of the location, floor plan and amenities help visitors find the option they are looking for. Make it easy to open the relevant apartment or project page.
Explore the AI sales assistant for project questionsCreate “Project information”, “Apartment options” and “Meeting request” branches with WhatsApp Flow. Show relevant information based on the project and apartment type a visitor selects, and gather contact details and visit preferences in the meeting branch. Your sales team can continue the conversation knowing what interested the customer.
See options for routing project inquiries to your teamAnnounce launches, model-apartment visits and payment promotions to relevant customer lists over WhatsApp. Plan a separate message for each project with the project name, campaign dates and details page. Make it easy for recipients to move from the message to project information or a meeting request.
Review bulk messaging options for project campaignsPublish model-apartment tours, project introductions and videos of shared spaces on your website. Upload and manage them with Video Hosting, then embed them on the relevant project pages. Help visitors explore layouts, materials and living spaces in more detail across devices.
Explore Video Hosting for project introductionsInvite visitors exploring a project or apartment page to leave their details for a brochure or further information. Use Lead Capture Pop-ups to collect contact details for follow-up. Your sales team can discuss apartment preferences and meeting arrangements with the customer.
Explore lead capture pop-ups for projectsStart with your priority, then connect sales, customer conversations and the storefront experience.
Build a conversation around project selection, apartment type and viewing enquiries. WhatsApp Flow presents the next question based on each reply, shares the relevant project link and routes the enquiry to your sales team.
Explore the module: WhatsApp Flow AutomationConstruction businesses use WhatsApp marketing to reach interested prospects with project announcements and connect apartment research with a sales conversation. WhatsApp Campaigns send launch or model-apartment invitations to selected customer lists. WhatsApp Flow gathers project, apartment-type and viewing preferences. Lead Capture Pop-ups collect contact enquiries from project pages. For example, send separate introductions to people interested in two different developments and pass each enquiry to your team with the relevant project details. Explore WhatsApp Flow for project enquiries
Tell us which project you plan to promote and how your sales team works. Let's go over practical steps, from a visitor's first question to a meeting request.
